Thursday, 15 April 2010

Ted Baker brief for YCN 2009 additional communication
























These were additional Posters sent with the animation to YCN. They explain how the heat aspect would warm the potential customers who are forced to shop in the cold, and also how the giant visual of fire would attract people from all around. The humorous aspect which Ted Baker like to associate themselves is in the subtle alteration of Ted Baker into Ted Baked. Cheers Guy, if I win i'll buy you a pint.

Ted Baker brief for YCN 2009 (second attempt, final version optimized for web)


This shows how much the visuals improved, using a real Ted Baker store in London.

Ted Baker brief for YCN 2009 (first attempt)


My idea for the Ted Baker brief was to create warmth to attract potential customers in from the cold of the Autumn/Winter season of which the brief was aimed. I can tell you now because the deadline has passed. This was the original animation trying to communicate the idea, and pretty much failing miserably.

Just a visual delight

















This was taken when the sun was setting outside my house a few weeks ago. It hasn't been touched in photoshop, it was just a beautiful experience I would like to share.

Received messages from Mike Carney freelance designer Liverpool




Sent messages to Mike Carney freelance designer Liverpool




Contact reports with Andrew Altmeter design


Contact reports with Florio design




Karben Kurjo album cover screen-print


































Over easter I was asked to produced the album art for the band Karben Kurjo's new album release 'Seeds and Leeches'. The band are reletively unknown but wanted to come across as having a more personal and unique style. I opted to do screen-prints to create this effect and designed the layout according to their beliefs and personal interests. I was very happy with the results and so were they. They can be found at http://KarbenKurjo.net

Futurebrand - Agency presentation

Also while we were in London our tutors set up a few meetings with agencies which were picked out of a hat. The agency which I was placed with was called 'Futurebrand'. Unfortunately I wasn't allowed to take any pictures of the studio for obvious reasons, but the studio was very impressive. They had a large team split into sections around the floor. We had a small (but thorough) presentation with two designers about the work they produce and have produced, and a small tour of the facilities. The visit was great and the people were very friendly. If anyone at 'Futurebrand' reads this who I havnt messaged already, thanks :)

Shellsuitzombie

















































While we were in London we had a workshop by Shellsuit Zombie, an organization aimed at promoting and inspiring students and graduates in design. The night started off with a jazzy band in a small pub called 'the cross keys'. It was a great venue and had an amazing atmosphere. After a few beers we descended into the basement where we met the ShellsuitZombie team. They gave a brief discussion of who they were, and what they were doing and preceded with an activity designed to generate ideas quickly. Overall it was a great night with drunken activities and converstaions. Brill.

Tal Rosner - Fail












The message I sent to Tal was never replied to, even after multiple sends. I wanted to show this as I believe my communication skills via E-mail have improved since I sent this message. It may be beneficial to E-mail a follow-up message asking why he chose not to respond, although I may not get a reply to that either.

Mike Carney Portfolio visit
































I decided to set up a meeting with freelance designer Mike Carney from Mike' Studio to get an idea of how freelance work differs from working in an agency. I first came across Mike while researching agencies in Liverpool, as also wanted to try and find somewhere different than Manchester. I first sent Mike a questionnaire which he answered almost immediately, which can be found in the contact report section of my blog. I went and met him at his studio space in The Royal Standard, where he does the majority of his design work, and we talked for a while about his work and what freelance design entails. Afterwards we moved onto my portfolio which he seemed to like, especially the ideas behind the editorial. Like Andrew Almeter, he also commented on the lack of initial work and said he wanted to see more about how I came up without the ideas. It was a great experience overall and has made me much more interested in working freelance (at least for a while).

Jan Vormann questionairre










































Contact reports from Jan Vormann. I'v admired him and the work he produces for some time so I decided to ask him some questions in hope that he would help inspire my work. Not only did his response inspire my work, but almost completely changed its direction for the better. Thanks a lot Jan!